Transactional SMS also is known as informational SMS. It is used to convey information like sending OTP for verification, sending updates, alerts, reminders, etc to the people who are subscribed. It works like a virtual customer service representative. It keeps in touch with the customers who are already subscribed to your business or service for their purpose. TRAI allows Transactional messages to be sent to DND activated numbers. Every industry uses transactional SMS services in some way.

Examples of Transactional SMS

A message sent to the client by a company regarding Billing & Invoice.

Ticket confirmation message from the travel agency.

Balance message sent by the bank to its account holder.

School attendance & marks report message sent to the parents.

Delivery status & shipping messages sent by the logistics company to its customers.

OTP messages sent by banks or websites.

Alerts, Reminders etc.